TAG Heuer

Tag Heuer, as one of the most popular watches and fashion accessories brand, we localize the overall tonality to create stronger associations with the target audiences. Rather than directly showcasing the product features, we add a human touch by riding on lifestyle scenarios to arouse audience resonance and emotionally connect with them. In terms of the content, we present that Tag Heuer is not only a luxurious watch, but it is also a companion who leads you to live life to the fullness by inspiring you the subtle relationship between time and life.