Wellcome Monopoly feat. Flyingpig

In partnership with Monopoly and the renowned illustrator Flyingpig, a special Wellcome-themed edition of the popular board game was created, showcasing the stunning landmarks of Hong Kong and celebrating Wellcome’s vital role in the local community.

In addition to the limited edition Monopoly game, two captivating key visuals were crafted, along with several point-of-sale materials such as dumpbins and top banners, which were prominently displayed in all Wellcome stores. These eye-catching displays were designed to capture the attention of shoppers and generate excitement about the special edition Monopoly game and its connection to the Wellcome brand.

Team: Flyingpig, Daniel, Kay, MingYeung, SoSo, Rice