To foster civic engagement among each and every member of the community to keep Hong Kong clean and to stand out from the conservative public sector.
– To differentiate from “Big Waster”, visuals are in
diversified format, instead of previous 3D model rendering.
– Engage fans to grow a green community through direct interaction and to expand Ah Tak’s community to other social platforms via “Page to page” and real time marketing tactics.
– Parody story angle approach – Referencing some well-known stories to make our content more viral.
– HERO videos are being published every month.
